Netflix to Invest $400M in Canadian Film and TV Productions
The American entertainment
company, Netflix, revealed its plans to create a permanent production presence
outside of the U.S. for the first time with the launch of Netflix Canada and
pledged to invest over $400 million in Canadian film and TV productions over the
course of five years, as Canada promised more money to transfer Canadian
content at home and abroad.
Netflix will reportedly
develop TV shows and movies in both English and French, as well as work with local
Canadian producers and studios. If Netflix fails to commit to the deal of
investment in the given timeframe, the Canadian government can apparently impose
fines on the company, the report said.
The statement was part of an
extensive review done by Canadian Heritage Minister, Melanie Joly, and included
plans to modernize funding programs and review copyright, broadcasting, and telecommunications
legislation, according to a report. It is also said that the plan is part of a
deal between Netflix and the Canadian government to support innovation in the
digital realm.
The Canadian government will
increase its contribution starting in 2018 to the fund backing television and digital media. It didn’t disclose the specific amount, but it promised 125 million Canadian dollars over five years for a new
export strategy to endorse Canadian art
abroad.
Canada briefly had its own
Netflix rival, Shomi, but it went ineffective last year. As of now, the country
doesn’t tax digital companies like Netflix and doesn’t plan to anytime soon.
“Today’s announcement affirms
there’s more to come as Netflix launches Netflix Canada, our permanent
production presence in Canada,” Ted Sarandos, Netflix’s Chief content officer,
said in a statement.
“We look forward to continuing our work with Canadian talent, producers,
broadcasters, and other local partners to create Netflix originals in Canada
for many years to come.”
The streaming service company
has worked with Canadian content creators before. With the Canadian
Broadcasting Corporation, it developed an Anne of Green Gables series, with the second season in the works. It also produced
a miniseries with Canadian filmmakers Sarah Polley and Mary Harron based on the
Margaret Atwood novel Alias Grace.
The deal “signals a
meaningful partnership in supporting Canadian creators, producers, and Canadian
creative work, and in bringing that work to millions of viewers around the
world,” Melanie Joly said in a statement.
Meanwhile, Netflix, Inc. traded
0.70%, or 1.27, to $180.70, by 7:57 PM GMT -4. It opened at $181.15, with a
session high of $181.95, and a session low of $179.36. Its market capitalization
was 78.02 billion, and its P/E ratio was 221.37.
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Netflix to Invest $400M in Canadian Film and TV Productions
Reviewed by HQBroker
on
September 29, 2017
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