Walmart Sweeps Checkout Aisles of Cosmo Magazines

Walmart has decided to pullout Cosmopolitan Magazine from its checkout lines.

In a move that the retail giant calls a “business decision,” the magazine famous for its provocative magazine covers will no longer be available at Walmart on sale at the checkout lines. One advocacy group has tagged the move as a victory against sexual exploitation.

Cosmopolitan is owned by Hearst Communications, and it describes itself as a “bible for fun, fearless females that reaches more than 18 million readers a month.”

During the beginning of the magazine, it made a name for itself with provocative covers and sex advice for its readers. It has also come under fire for marrying its racier content with young starlets on its pages.

Walmart stated that it will continue to offer Cosmopolitan to customers that wish to purchase the magazine, but “will no longer be located in the checkout aisles.”

“While this was primarily a business decision, the concerns raised were heard,” said Walmart in a statement.

Meanwhile, advocacy group National Center on Sexual Exploitation marked the decision as a win against “Cosmo’s hyper sexualized and degrading article titles.” It says that the magazine was promoting pornography and other offenses.

“Nationally representative surveys show that the majority of Americans believe that Cosmopolitan’s graphic headlines are not appropriate for all ages, and young girls and boys alike have often reached out to the National Center on Sexual Exploitation reporting how the magazine’s normalization of sexual objectification and pornography compound pee-pressure to engage in some risky sex, which has negatively impacted them,” explained the group on its website.

The group was founded in 1962 and has since focused on the issue of the “thread of pornography in the web of sexual exploitation.”

Walmart did not respond immediately to inquiries.

Rising social and political activism in the US has compelled business corporations to evaluate their business practices. Among such incidences are the changes in human resources policies in the wake of the #MeToo movement and gun restrictions by retailers after the Parkland, Florida.

Walmart is one of the retailers that have imposed new rules and restrictions on gun sales.

Meanwhile, several magazines, including Cosmo, have been broadening their content coverage to include politics.

In 2016 interview with Cosmo, Ivanka Trump said that the magazine’s questions regarding US President Donald Trump’s childcare and maternity leave policies had a lot of negativity.

“So I think that you have a lot of negativity in these questions, and I think my father has put forth a very comprehensive and really revolutionary plan to deal with a lot of issues,” she said in the interview.

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