Mercedes-Benz Rolls-Out 100k Cars in India

Mercedes-Benz logo

On Sunday, Mercedes-Benz India rolled-out its 100,000th car, E-Class sedan, in Indian market from its manufacturing facility at Chakan, Maharashtra.

Mercedes-Benz India CEO and Managing Director Ronald Folger stated, “With the growing demand of Mercedes-Benz products, a spiralling aspiration among young successful Indians, our extensive and expanding local portfolio, combined with an unparalleled network and innovations in customer service; we are positive that the next production milestone will be attained even earlier.”

Speaking on the occasion, Folger said, “The roll-out of the 100,000th Mercedes-Benz vehicle in India is a strong testimony of the impeccable customer trust and the unsurpassable brand equity Mercedes-Benz enjoys in this dynamic country.”

The German automaker assembles a wide variety of cars in India, and the 100,000th E-class cars made seem popular in the country itself.

In addition, Mercedes-Benz also makes the likes of the C-Class, CLA-Class and the range topping S-Class both in standard and Maybach form in India.

Continuous Expansion

Mercedes-Benz car interior view

The company was the first luxury car brand to enter the Indian market in 1994, with the  W124 E-Class, the first luxury car in the country’s modern era which rolled out the assembly plant of Mercedes-Benz India in Pimpri, Pune.

The company moved to the facility in Chakan with an investment of more than Rs 1,000 crore. The facility is spread over 100 acres, making a part of Mercedes-Benz’ Global Production Network.

Since June 2015, the automotive company also commenced production from its new expanded production facility also located in the same premises. Mercedes-Benz claims to have of the largest spare parts warehouse by luxury car manufacturer in India which can stock up to 44,000 parts, giving them a competitive edge in the global car market.

Company Manufacturing Head Piyush Arora said, “Mercedes-Benz India’s production facility is a global benchmark in quality and technological advancement in manufacturing, and it has remained the backbone of our growth narrative in India. A very high level of refinement and implementation of advanced technology and flexible processes ensures our production quality conforms to the most stringent global standards. We are well positioned to meet any future demand in production and adopt future technologies as per market requirements.”

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Mercedes-Benz Rolls-Out 100k Cars in India Mercedes-Benz Rolls-Out 100k Cars in India Reviewed by HQBroker on May 28, 2018 Rating: 5

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